Don't try to be more personal

An article, posted about 6 years ago filed in persona, user experience, ux, persona's, design, ui, white, succes & experience.

The persona’s you’re working with probably don’t include someone who is visually impaired. Your persona’s are probably all white, young and/or dynamic. None of your persona’s went through a tragic event recently.

Be careful when creating emotional experiences for the lucky ones. You shouldn’t congratulate everyone with another great year, and/or a better year to come.

Don’t try to be more personal than you (or your system) can be.

See also this thread on persona’s

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