Your persona’s don’t include someone who is visually impaired Your persona’s are probably all white, or typically young and dynamic. None of your persona’s went through a tragic event recently.
Be careful when creating emotional experiences for the lucky ones. You shouldn’t congratulate everyone with another great year, and/or a better year to come. Don’t try to be more personal than you can be.
See also this thread on persona’s
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Dit artikel van murblog van Maarten Brouwers (murb) is in licentie gegeven volgens een Creative Commons Naamsvermelding 3.0 Nederland licentie .